中 / ENG
Over ten years of design experience, graduated from Hong Kong Polytechnic University. Mature, independent, friendly, enthusiastic, design thinking.
Over ten years of design experience, graduated from Hong Kong Polytechnic University.
Mature, Independent, Friendly, Enthusiastic, Design thinking
Rational analysis + Perceptual design
My Roles:
Thinker
Marketing research, case study, exploring user journey, analyzing pain points, and forming product concepts.
Designer
UX: Creating information structure, product structure, wireframing, function flow, and interaction flow.
UI: Balancing efficiency, creativity, aesthetics, and trend; designing visual, motion, and style guide.
Analyzer
User research: Executing usability test, focus group, interviews, and questionnaire study.
Data analysis: Building data-index-system, analyzing operation habits and preferences.
There are many studios serving different kind of professional and looking for business growth certainly. However their scales are always small due to promoted by traditional way mainly, this is kind of behind by compared with other industrial today. The existing popular online promotion platforms didn’t cover a lot in this niche market as well...
XBN is an IT company in Beijing, providing internet solution to support China exporting. They already developing several products like multichannel listing tool, oversea warehouse management tool, e-marketing tool… Which is definitely success in the technical field, but lack of branding sense and user experience consideration during development. It turned out to be an unprofessional impression...
To work with an international famous artist, from the understanding of his mind to transform into the design.
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